Capturing the branding photos for Haven Birth & Wellness in Franklin, TN was such a treat. These remarkable women have such big hearts with a genuine desire to support, educate, and encourage women through pregnancy, birth, and beyond. The goal of the photo session was to visually communicate this commitment to new mamas and couples, ensuring they feel welcome and comfortable.
Haven Birth & Wellness provides a sanctuary for expectant mothers during one of the most intimate experiences of their lives. The beautiful office and supportive staff create a holistic and relationship-based care center where women can relax, knowing they are in safe hands.
The environment is meticulously designed to evoke the comfort and atmosphere of home. As a result, clients feel more at ease. The office space and care rooms are intentionally decorated to enhance this sense of comfort. As we photographed the office, the light and bright imagery highlighted the weightlessness they want their clients to feel.
What I loved most was capturing the genuine and personable nature of each staff member. As I photographed them, it was clear how passionate they are about their work. Their dedication and warmth shine through in every image, showcasing the compassionate care they provide to their clients.
The primary aim of this branding session was to communicate Haven Birth & Wellness’s desire to create a comfortable and trusting environment for women during each stage of pregnancy and beyond. Particularly, the photos needed to reflect the center’s supportive and safe atmosphere as well as the trusting relationships between staff and clients.
By focusing on the bright, airy office space and the interactions between staff and clients, we were able to capture the essence of what makes Haven Birth & Wellness so special. As a result, these images convey the center’s unwavering commitment to supporting women through one of the most transformative times in their lives.
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